Yoohoo Autonomous System

Solo traveling car service design

Class:

Jeff Higashi
Elise Ko
Marek Djordjevic

Duration:

14 Weeks

Teammate:

Annie Pan( Product designer)
Hojung Kim( Product designer)
Moon Ro ( Media Art)

Tools:

Sketch & Principle, After Effects, Photoshop

A meaningful solo travel experience to meet new friends

A meaningful solo travel experience to meet new friends

Yoohoo is an autonomous car system that helps solo travelers navigate around in a new city and meet other travelers all around the world.

Suggesting places to go before and during the trip.

The home page offers three biggest user needs for yoohoo app experience: planning, navigation, and create or join a group. The star system allows travelers to mark places to go. Once the start is clicked, the ride will be saved to the user's calendar automatically.

Design Brief

Traveling alone is increasing

"Hitwise, the UK largest online behavioural research tool, said that from analysing searches made by 3 million consumers in the UK, across all search engines, there was a 143 per cent increase in "solo travel" searches over the past three years."

User Flow

Traveling alone is increasing

"Hitwise, the UK largest online behavioural research tool, said that from analysing searches made by 3 million consumers in the UK, across all search engines, there was a 143 per cent increase in "solo travel" searches over the past three years."

Researches

Scheduled interviews with people ranging from amateur to professional travellers.

Research
Insights

Solo travelers have increasing needs for navigation and spontaneous moments to explore new cities.

Ideation

Meet our Yoohoo Family

With the autonomous carpool system, our yoohoo service provides ride app to plan and navigate, hotspot to meet other travellers, yoohoo bump for wifi, and yoohoo car to have a great talk on the trip.

User
Flow

Solve the problems from the beginning to build
long lasting memories and connections.


UI designs

By building icons that are friendly and consistent with the logo, I worked with the team to pick the icons below fo the system.

Brand Identity

Teamwork-Process

I enjoyed the moments working with product designers and multi-disciplinary group.

Next Project

Smart City Mobility